​CHAAR PLANS THIRD STORE FOR THE LEHIGH VALLEY

Locally Owned Retailer To Open Pet Supply Store In Forks Township

Allentown, PA (December 8, 2016) – Chaar, the Lehigh Valley retailer of pet supplies, pet grooming, work boots, hiking shoes, and cowboy boots announces today that it plans to open its third Lehigh Valley location in Forks Township, Easton, PA. The store will be located in the Forks Town Center on Sullivan Trail. Opening is anticipated to be in spring 2017.

Chaar plans to follow the model set by its Saucon Valley store, offering pet supplies, pet grooming, and wild bird supplies; leaving out footwear, clothing, and equine components found in its Allentown location. This expansion will make Chaar the largest locally owned pet supply retailer in the Lehigh Valley.

The goal of this expansion is to increase convenience for the many customers from the greater Easton area who prefer to shop at Chaar for the selection of unique pet items, natural pet foods, and spa quality grooming services.

Future plans for growth include two or more pet supply stores in the Lehigh Valley and up to two additional footwear stores outside the region over the next two to three years. In 2014 Chaar opened its second location in the Lehigh Valley on Route 378 in Saucon Valley.

About Chaar:

Founded in 2001 as an equestrian supply store, Chaar evolved into a retailer of footwear, apparel, pet supplies, and pet services that is known for its high level of customer service and unique combination of products and services. Chaar is a family-owned business based in Allentown, PA.